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Pure Networks & Carbonite to Deliver Leading Online Backup Service

Cliff Boodoosingh on January 08, 2008
Pure Networks(TM) Partners with Carbonite to Provide Simple Home Networking Alongside Back-up That Protects and Preserves Priceless Personal Data

Jan.8, 2008 - Pure Networks(TM) and Carbonite, Inc. announced a partnership to deliver the leading online backup service, Carbonite Online PCBackup(TM), to purchasers of Pure Network's award-winning home networking solution, Network Magic(TM) ( Customers who buy Network Magic Pro will receive a six-month Carbonite subscription for up to eight computers with their purchase. Together the products deliver easy-to-use solutions for some of the most pressing challenges faced in home and small-office computing.

Network Magic, Pure Network's flagship consumer software application, dramatically simplifies a number of common tasks for consumers and small office owners, such as assisting in setting up a secure wireless environment, troubleshooting common networking issues and sharing folders and printers. Network Magic Pro offers all of the features of Network Magic Essentials as well as expanded capabilities that include backup provided by Carbonite. Pricing is $49.99 for up to eight computers.

Carbonite Online PCBackup installs with just a few clicks and runs quietly in the background, continuously backing up all data files. It is completely automatic - once installed, Carbonite finds all new and changed files and continues to back them up whenever the PC is connected to the Internet. Storage capacity is unlimited - users never outgrow their Carbonite subscription no matter how much data they have. Data is encrypted before leaving the local computer and is transmitted to Carbonite's secure data center using HTTPS (SSL) for total privacy.

Fifty-five percent of consumers surveyed by Harris Interactive in 2006 said the data on their computer was worth more than $1,000. Yet in that same survey, almost half of the respondents were not backing up. And 43 percent had already experienced some type of data loss due to not backing up their files.

"It's an unfortunate truth that backing up valuable information, photos and files is typically something people think about only after their hard drive crashes or something goes wrong," states Jeff Erwin, Pure Networks' president and CEO. "Those who do realize they need to act proactively often find it time-consuming and complicated to put a backup system in place. By offering Carbonite's service as a part of Network Magic Pro, we are adding one more important tool for managing a network, simply and securely."

According to Carbonite EVP of Business Development, Bill Cunningham, "Carbonite is proud to offer our safe, encrypted and easy to use online back-up service alongside Network Magic. Network Magic is the best product on the market for setting up your wireless network, either for your house, home or small office. Carbonite has rescued tens of millions of lost photos, business records, videos and other files in the last 12 months. Hard drives crash, whether it's the one in your PC or the external one on your desk. Nobody should be without an online back-up insurance policy for your priceless personal data."

About Carbonite

Carbonite launched its Online PCBackup service in May 2006. Carbonite's industry-first offer of unlimited backup space for a flat low price revolutionized the market for consumer and small business backup services. So far the company has backed up more than 2.5 billion files, has restored more than 160 million lost files for its customers and has a large data center where capacity is measured in petabytes. There are Carbonite users in nearly 100 countries.

Founded in 2005, Carbonite believes that computer users should not have to think about backup. The company's mission is to provide an affordable, reliable, secure and easy-to-use solution for the mainstream computer user. Carbonite is available to consumers and small business through numerous channels, including its corporate Web site, major US retailers and international distributors. For more information, please visit

About Pure Networks, Inc.

Pure Networks provides networking software that enables consumers and small businesses to enjoy digital technology that simply works and simply connects. Formed in 2002, the Seattle-based company leads the rapidly growing wireless home network management software market with a 76 percent share. Its flagship product Network Magic is the first and only solution that works across all major operating systems, including Windows XP, Vista and Mac, to provide the most complete, easy-to-use and secure home networking solution. Pure Networks also offers technologies and solutions for BSPs, OEMs and ISVs to help them service their customers more efficiently and effectively and rapidly bring new products to market. For more information, visit

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