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Livedrive Forms Online Backup Partnership with DSGi

Cliff Boodoosingh on August 14, 2009
Livedrive signs an exclusive agreement with DSGi to market its award-winning online backup service through over 700 Currys and PC World stores, as well as online at

(PRWEB) August 13, 2009 -- Livedrive Internet announced today that it has entered into an exclusive and wide ranging agreement with DSG international PLC (DSGi) for the distribution of Livedrive's online backup, remote access and file sharing service.

Livedrive, an online file storage, backup, remote access and file sharing service, will be available from Currys, PC World and from 6 August, with two levels of annual online storage available to customers; a 50Gb option and an unlimited storage option.

Under the terms of the agreement, DSGi, one of Europe's leading electrical retailers, will market the service as an attached product with new PC and laptop sales and, for the first time, as a standalone product at stores across the UK and Ireland. Livedrive services will additionally be marketed to the millions of customers to whom DSGi provides technical support and maintenance services through The TechGuys.

Commenting on this agreement, Andrew Michael, CEO of Livedrive Internet stated: "Online backup and cloud storage is a growth market. Customers can now purchase the service through the UK's market leading network of retail outlets in addition to online, which is an exciting development for our industry. We are proud that DSGi has selected Livedrive to offer to their customers."

Jonathan Hirst, DSGi's Sales Director, stated, "We are committed to providing our customers with exceptional Value, Choice and Service. The Livedrive product is an excellent addition to our new services range and will change the way our customers store, access and share their information."

Livedrive have invested heavily in developing a reliable and professional product for the growing online backup market. This emerging market is being driven by unprecedented growth in the creation of digital data, such as photos, video, and music and by the growing trend amongst consumers to have more than one device, such as a desktop computer, laptop and mobile device. Livedrive works automatically to keep valuable data safe and make it available on all the customer's devices.

About Livedrive Internet

Founded in 2006, Livedrive provides a revolutionary online file storage, backup, remote access and file sharing service for consumers and small businesses. Following a successful 3 month beta programme, Livedrive launched in February 2009 and has grown quickly with more than 200,000 customers worldwide using the service.

About DSG international plc

DSG international plc is one of Europe's leading specialist electrical retailing groups, with retail and e-tail operations in 14 and 28 countries respectively. DSGi trades through 1,200 stores and online stores and employs 40,000 people. More than 100 million customers shop with DSGi every year.

In May 2008, under new Chief Executive John Browett, DSG launched a three-year 'Renewal and Transformation' strategy to improve profitability and competitiveness. Based on a huge amount of qualitative and quantitative research, the strategy focuses all areas of the business on the customer and aims to deliver an unbeatable combination of Value, Choice and Service. The company is now engaged in an intense period of activity, which will transform the business, delivering a great shopping experience for millions of customers.

DSGi's retail and e-tail brands include PC World, Currys and in the UK and Ireland, Elkjøp in the Nordic countries, UniEuro in Italy, Kotsovolos in Greece, Electro World in central Europe and Greece, PC City in Spain and Italy and across Europe. DSGi operates a multi-channel and pure play e-commerce approach to electrical retailing and offers customers a comprehensive range of after sales services, including support from the TechGuys, the UK's leading provider of technology solutions and repairs. It also runs a multi-brand business-to-business operation in the UK.

For more information about DSG international plc, please visit

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